So you’ve decided to head out into the big bad world alone. Going solo might be scary, but if you’ve been networking, you may have all the boost you’ll ever need to get started. Networking doesn’t just mean that you have to attend every single social event in town; it means keeping your friends close and your enemies closer.
Kellye Crane shares with us 10 ways to score new clients:
Your former employer – People you once worked with – Referrals – PR agencies – Social media (do not underestimate this point) – Professional organizations – Targeted trade organizations – Nonprofits – Strategic partnerships – Former clients.
Never underestimate the importance of being friendly. Be friendly with your old boss, your old colleagues, your old clients, and they will return the favour one day.
For full story, visit PR Daily
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