We let the facts do the talking.

Capturing a viral audience through the power of words

This was great on so many levels and by far one of the best viral campaigns I have seen in a long time. But I might have never even seen it, if it weren’t for the way they managed to get my attention. (Sad, isn’t it, when you think of all the things you could be missing?)

1 Minute 47 Seconds You Won’t Regret in your Life

I must say I was intrigued, and in today’s day age – where the problem isn’t coming up with interesting content, it’s getting people interested in your content – it’s hard to do. That’s what’s great about Twitter: Who has hours to go through an endless jigsaw of words when in 140 characters you can get a million eye balls?

How do you do it? How do you keep it interesting?