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Posts by category
Category:
NFT
Category:
Metaverse
Category:
Work From Home
Category:
Client News
UAE-Based Company Immensa develops products to significantly reduce transmission rate of coronavirus in partnership with Precise 3DHub
The Sustainable City’s Upcoming ‘Smarter Mobility World’ Goes Digital, Broadens Reach and Supports Environment
Renault of Arabian Automobiles brings home Voice of Customer award for 2nd consecutive year
From 90 to 60 minutes: Nissan of Arabian Automobiles launches ‘Express Service’
Sahara Centre emphasises customer well-being, introduces escalator handrail UV sterilizers
Azizi Developments establishes sales presence in London
Asma Dawood from Abdul Wahid Al Rostamani Wins ‘Best Citizen Employee’ Award
Al Mal Capital PSC voted ‘UAE Asset Manager of the Year’ at Mena Fund Manager Performance Awards for second year in a row
DLD honours real estate companies, brokers, and valuators
DJI reveals statistical report of its 2019 achievements
Al Marmoom: Film in the Desert opens for inaugural edition
Dubai launches ‘Dubai Economic Platform,’ integrated resource for global and local economic data
Category:
Leadership
EMOTIONAL INTELLIGENCE
EMOTIONAL INTELLIGENCE
Johnny Depp And Amber Heard: A Defamation Lawsuit Or PR Gimmick?
Johnny Depp And Amber Heard: A Defamation Lawsuit Or PR Gimmick?
Emotional Intelligence in Social Media Marketing
How A Simple Idea Can Make Your Marketing Campaign a Success
How Short-Form Videos Are Changing the Face of Digital Marketing
How Short-Form Videos Are Changing the Face of Digital Marketing
The Art of Connection and Storytelling
The Art of Connection and Storytelling
Burnout in The Corporate World
Burnout in The Corporate World
Work-Life Balance in the Fast-Paced City of Dubai
Work-Life Balance in The Fast-Paced City of Dubai
Public Relations – Is It a Hard Field to Get in and Excel?
Public Relations – Is It a Hard Field to Get in and Excel?
Online Journalism Is Redefining the Media Industry In Sudan
Crypto-Led Disruptions In Digital Marketing
Crypto-Led Disruptions In Digital Marketing
The Psychology Of Messaging: How To Engage Customers Through Text
Psychology is in Every Move You Make and Every Word You Type
Leading a team in 2020
Leading a team
Category:
Team Work
The science of team building and the dynamics of the workplace
The science of team building and the dynamics of the workplace
Category:
Mental Health
Playing the mind
Playing the mind
Category:
Press Releases
Securing good media coverage during peak seasons
Securing good media coverage during peak seasons
Research, Plan, Position and Convey your story!
What is PR or Public Relations and Why Use it ?
Changing Tides
Press releases — the oldest but most misunderstood tool of the PR trade
Press releases — the oldest but most misunderstood tool of the PR trade
Media and PR in the Future
It Takes Two…
Things We PR Pros Say
Are you sure you need a Press Conference for that?
If you’re in PR, you should at least know how to do this
Adapt or Die
Category:
expo 2020
Online Journalism Is Redefining the Media Industry In Sudan
WHAT COMMUNICATORS SHOULD DO IN TIMES OF ECONOMIC UNCERTAINTY
IMPROVING YOUR WORKPLACE PRODUCTIVITY AND PERFORMANCE
THE CHANGING TIMES FOR PUBLIC RELATIONS
Category:
Interviews
The importance of mentoring
THE SECRETS OF GREAT MEDIA COVERAGE
DEALING WITH NEGATIVE FEEDBACK FROM YOUR CLIENT
Keeping Your Cool during Interviews
Don’t sweat through the questions of your next television interview
Interview questions? These can get tricky for anybody
Telephone interviews – just as important as going on live TV
Category:
linkedin
IS IT TIME TO DISRUPT ‘DISRUPTION’?
الاستثمار في العلاقات العامة الآن
GETTING YOUR POINT ACROSS – IMPORTANCE OF MESSAGING
Category:
Media Training
Psychology is in every move you make and every word you type (Vol 4)
Psychology is in every move you make and every word you type (Vol 4)
Training Wheels: The Rebirth of Communication
Training Wheels: The rebirth of communication
Watch your body language
Category:
Thought Leadership
Becoming an effective thought leader
Becoming an effective thought leader
Thought Leadership: Bringing the human back into business
Thought Leadership: Bringing the human back into business
Category:
Press Photos
Category:
Product Launches
Gadgets and gizmos galore, but I still want an iPhone 4S
Category:
Public Appearances
Specify a public, not ‘the public’
Specify a public, not ‘the public’
Category:
How to
Workplace happiness, Dubai style
A world without social media
A world without social media
Keeping Pace
A beginner’s guide to targeting the right audience
A beginner’s guide to targeting the right audience
Psychology is in every move you make and every word you type
Back to the future
How PR experience can help you as a mom
CHALLENGES AND OPPORTUNITIES IN THE COMMUNICATION INDUSTRY
CHALLENGES AND OPPORTUNITIES IN THE COMMUNICATION INDUSTRY
Psychology Is in Every Move You Make and Every Word You Type (Vol 2)
Implementing Effective Eye Contact
The secret to a successful business
The secret to a successful business
The Know-How Edition: Become a LinkedIn influencer
The Know-How Edition: Become a LinkedIn influencer
Would you rather buy ice-cream from an Eskimo or a Bedouin? Part 2
MEDIA RELATIONS: THE HEART OF PR DISCIPLINE
PROMOTING A SUSTAINABLE LIFE
كيف تصمم استطلاع رأي فاعلاً للعلاقات العامة؟
BUILDING A GREAT REPUTATION!
From Local to International
So you want to be a leader?
Is this the job you really want?
Ramadan Survival Guide
A non-Arab Employee in an Arabic Environment
Time to go Freelance with your Public Relations?
Follow the Bad Leader?
How is it like to work for an agency?
Management – an art form or learned behaviour?
What’s in a name?
In-house VS Outsourcing Social Media Services
Client – PR relationship is like…
We’re lovin’ Public Relations
6 things you should never say to your client
Confidence and Compassion; the trick to PR
A Social Media Faux Pas
Fit enough for PR
You’re in PR? What’s that?
Giving Readers What They Want…When They Want It
Change the light bulbs for your brainstorming session
Fact or fiction
Tracking what people see on your Facebook profile
What ever happened to smiling?
Social Media Heavyweights
Journalists turned PR guru
Are you trained to handle crisis?
Want to go solo?
What Women Want – PR Campaigns for the Fairer Sex
Free Media List?
Making your Event Eventful
Are we losing the personal touch?
PR isn’t ER
How do you social media? This should be in your strategy.
How do you explain PR?
Print vs. online for your next press release?
Hunting for journalists on Twitter
How to win that Second Date with your client
Problems managing your client accounts? Learn to communicate
Is that how you’ve been marketing your company?
How to manage a successful event
5 tips to consider before launching your website
How to get your brand name out there
How to improve on client contact
How to build and improve a good relationship with clients
PR Counseling
How To Organize a Press Conference To Perfection
How to choose the right PR agency
How to write press releases that get published
How to write press releases that get published
How to build a media list
Category:
Media
The digital takeover: Is it the end of the print era?
The digital takeover: Is it the end of the print era?
PITCH PERFECT – MAKING THE MEDIA YOUR ALLY
PITCH PERFECT – MAKING THE MEDIA YOUR ALLY
SEVEN TIPS FOR SENDING PROFESSIONAL EMAILS TO THE MDEIA
When the media get it wrong
It’s all about the coverage
Putting Strategy Back Into Your Communication Plan
What does the future hold for print media?
Some bad advice for your social media plan
Google: Stop deciding what you think I want to see
Thank you Steve Jobs
QR Codes
PING!!!PING!!!PING!!! Did you hear BB is back?!?
Media Relations is a Two-Way Street
Spicing Up Internal Communications
Capturing a viral audience through the power of words
I like my strategy digital
Turning negative comments into gold? It’s all in how you respond.
Think you got great coverage for your client? Think again.
How It’s a Small World After All Thanks to Mass Media
How to run an effective PR campaign
Broadcast Yourself – Your Company, and Your Brand
4 PR lessons we can learn from Lady Gaga
When a press conference breaks the rules
Television revolution
How to get TV or radio coverage
The Art of Guerilla Marketing
Category:
Marketing
What is the link between SEO and PR?
What is the link between SEO and PR?
Importance of PR
What do you Meme?
How memes could be used by a brand
SuperService – It’s a thing now.
التسويق بين التقليد والحداثة
Got a great product? To get the brand out there, ‘Think Different’
How do they decide my ‘Top Stories’ on Facebook? And what the heck is EdgeRank?
Customers digitally smarter; marketing pros had better study up on their social media
Category:
New Age
Blurred Lines: Digital PR vs Traditional PR
Blurred Lines: Digital PR vs Traditional PR
My first post!
My first post!
The growing dominance of programmatic PR
The growing dominance of programmatic PR
Can you imagine life without technology?
DATA INSPIRED PR
Integrity, passion, happiness – and the realms of work
Artificial Intelligence, Real Marketing
LESSONS LEARNED
LESSONS LEARNED
ARTIFICIAL INTELLIGENCE – THE NEXT BIG THING IN PUBLIC RELATIONS
ARTIFICIAL INTELLIGENCE – THE NEXT BIG THING IN PUBLIC RELATIONS
Staying on trend can make or break an agency
Staying on trend can make or break an agency
Big data and public relations
Why PR had better get moving
Why PR had better get moving
Category:
Social Media
Social media and its effects on consumer identity
The impact of social media on the music industry
The impact of social media on the music industry
IT’S NOT SOCIAL UNTIL IT’S REAL
It’s not social until it’s real
Social Media: A Boon or a Curse?
Social Media: A Boon or a Curse?
Why are creative captions important?
How to Avoid ‘basic’ Captions on Instagram, and why It matters
Viral Love
Viral Love
Unlock LinkedIn’s true potential
Unlock LinkedIn’s true potential
Why you’re losing Instagram followers and how to win them instead
Why you’re losing Instagram followers and how to win them instead
The far-reaching effects of monitoring trending topics on social media
Influential on Twitter
New Media
Social Media to the Max
“Will Tweet for Money” – Is Twitter just another advertising medium?
3 Ways to Boost Interaction with Your Facebook Fans
Young but Mature: Facebook Endures
800 Flower UAE sure knows what social media is all about
The First Rule of Social Media…
What personality is your brand?
Banking on Social Media
The Online Baby Boom
Facebook ‘Groups’ can be your secret place, and theirs..
The social media wars: which platform is right for you?
Category:
Internship
Why and how we should be fostering emotional intelligence in our interns
Why and how we should be fostering emotional intelligence in our interns
Category:
Advertising Vs. PR
Procrastination – How to weapon use the world’s most feared attitude
Procrastination – How to weapon use the world’s most feared attitude
HAVE YOU TAKEN THE MANNEQUIN CHALLENGE?
TIPS FOR CREATING GREAT CONTENT
IS AVE A TRUE MEASURE OF PR?
WORKING UNDER PRESSURE
THE MOST IMPORTANT LESSONS MY CAREER IN PR HAS TAUGHT ME
أهمية استخدام اللغة العربية الصحيحة
PUTTING TOGETHER A PR PLAN
BLOGGING AND THOUGHT LEADERSHIP
CHOOSING YOUR BRAND’S SPOKESPERSON
Six Tips for a TV pitch
Utilising Social Media for Your CSR
The Impact of Dubai EXPO 2020 on Dubai’s PR Sector
How to get the most out of PR
My Love for PR
Have You Forgotten PR?
Campaign Ramadan
A Campaign that Lives on for Centuries
Make your movies 3D and your PR 4
So I’m a Mad Man and not ashamed to admit it.
Have you heard about Pinterest yet?
Wait! That’s not money, but that’s so creative.
Advertising on Facebook can be your first move in the right direction
PR gets shotgun (not the backseat to Advertising) thanks to social media
Category:
Communication
Beyond Acquisition: Multifaceted Business Development in a Communication Agency
Science in the concept of time
Productivity o’clock
Pursuing marketing as a career
Pursuing marketing as a career
The relationship between Social Media and Cryptocurrency: A brief overview
The relationship between Social Media and Cryptocurrency: A brief overview
Working mom in marketing
Working mom in marketing
Qatar preparations for the FIFA World Cup 2022
Qatar preparations for the FIFA World Cup 2022
Workplace happiness, Dubai style
Using TikTok for effective marketing strategies
Using TikTok for effective marketing strategies
Five years and counting: A look back at a fulfilling journey
Five years and counting: A look back at a fulfilling journey
Sharpen your search: How to enhance your Google search skills
NFTs are going places
NFTs are going places
Strap your panic
Strap your panic
A rushed world
A rushed world
The Metaverse Saga
The Metaverse Saga
Prioritize mental health – At work and at home too
Prioritize mental health – At work and at home too
It Was Worth It
Mind at work: Mental Health in the workplace
Psychology is in every move you make and every word you type (Vol. 9)
Psychology is in every move you make and every word you type (Vol. 9)
Gen Z growing up in a world hyper-connected
The First 100 days
The First 100 Days
The world of apps and the pandemic
Keeping Pace
Social media and its effects on consumer identity
Effective communication in times of COVID-19
Effective communication in times of COVID-19
The internet is changing the news environment
The internet is changing the news environment
Psychology is in every move you make and every word you type (Vol. 6)
Psychology is in every move you make and every word you type (Vol. 6)
The digital takeover: Is it the end of the print era?
The digital takeover: Is it the end of the print era?
Our Take: Navigating COVID-19 the PR Way
Integrity, passion, happiness – and the realms of work
Mobilising Crisis Communication
The Heroes That Matter
SuperService – It’s a thing now.
Just Kidding: Humour’s place in PR
What’s trending in the digital marketing space?
Illuminate the truth: Every candle needs a wick
Illuminate the truth: Every wick needs a light
Category:
SEE this
DEATH OF A RISING STAR
STAY INFORMED. STAY AHEAD.
STAY INFORMED. STAY AHEAD.
Our You-niverse: The Newer Breed of ‘Us.’
Our You-niverse: The Newer Breed of ‘Us.’
Category:
Content
From 3000BC to Museum of the Future – museums connect our past to our future
From 3000BC to Museum of the Future – museums connect our past to our future
Sharpen your search: How to enhance your Google search skills
Gen Z growing up in a world Hyper-connected
Disconnect to connect- My Vipassana Odyssey
The world of apps and the pandemic
Blocked writers
Blocked writers
Just Kidding: Humour’s place in PR
Content Shock
Content Shock
Category:
Crisis Communication
It Was Worth It
Mobilising Crisis Communication
Why all companies need a crisis comms plan in place
Why crisis communications planning is crucial for any business
THE IMPERFECT SNOWBALL: In Today’s Social Brandspace, Silence isn’t ALWAYS Golden
‘SUSTAINABILITY PR’ KEY TO PERCEPTION MANAGEMENT
DEVELOPING AND MAINTAINING STRONG CLIENT RELATIONSHIPS
REPUTATION– ITS RELEVANCE, ITS MEASUREMENT AND ITS IMPORTANCE
PITCHING A STORY: BLOOD, SWEAT AND TEARS
TELLING THE TRUTH… THE VALUE OF ETHICS IN OUBLIC RELATIONS
How do you deal with difficult clients?
Innocent Mistake or PR Stunt?
Crisis; don’t run and hide. Hire PR.
Your online reputation: good or not so hot?
OMG! I’ve been hacked on social media.
Nestle should ‘take a break’ from social media
Category:
Influencer Marketing
The changing world of UAE influencers
The changing world of UAE influencers
What’s trending in the digital marketing space?
Knowledgeable brand influence
Knowledgeable brand influence
Category:
Uncategorized
Can you imagine life without technology?
Letting your heart do the talking
مفاتيح النجاح في العلاقات العامة
المستقبل يحطّ الرحال في دبي
WHY I READ AS MUCH AS I WRITE
WHY I READ AS MUCH AS I WRITE
THE HOME OF WONDER
HOW TO ADD VALUE TO YOUR COMPANY AND YOURSELF
YOU’LL NEVER GUESS WHAT THE NEXT BIG THING IN PR IS
THE VALUE OF ADDING VALUE
YOU’LL NEVER GUESS WHAT THE NEXT BIG THING IN PR IS
WHY PR HAS BECOME THE MASTER BRAND BUILDER
WHY PR HAS BECOME THE MASTER BRAND BUILDER
INFLUENCER COMMUNICATION IN ACTION
INFLUENCER COMMUNICATION IN ACTION
PR IS CHANGING. SO MUST WE.
THE INFLUENCE OF LINGUISTICS ON PR
THE INFLUENCE OF LINGUISTICS ON PR
2018 – LAYING THE FOUNDATIONS FOR THE ‘PRODUCTIVITY REVOLUTION’
Thought Leadership
“There’s a way to do it better – find it!”
“There’s a way to do it better – find it!”
MOBILE FRIENDLY PR: AWARENESS ON THE GO
MOBILE FRIENDLY PR: AWARENESS ON THE GO
New-Age Copywriting
BEYOND TRADITIONAL PR
BEYOND TRADITIONAL PR
How to boost client retention
Relationships + results = retention
Artificial Intelligence – the key to ‘Super-Human Communication’?
It’s a fact: Artificial Intelligence is here
PESO Model – We Don’t Own It
PESO Model – We Don’t Own It
Authentic VS Traditional PR
Authentic VS Traditional PR
Creating a win-win CSR campaign
Why CSR?
INTERNSHIP
INTERNSHIP
STRENGTH IN NUMBERS – THE POWER OF STRATEGIC PARTNERSHIPS
STRENGTH IN NUMBERS – THE POWER OF STRATEGIC PARTNERSHIPS
WHAT TO DO WHEN WORDS FAIL YOU
WHAT TO DO WHEN WORDS FAIL YOU
POWER OF TEAMWORK
POWER OF TEAM WORK
HOW TO STRUCTURE A DAY IN PR
HOW TO STRUCTURE A DAY IN PR
THE GLOBAL PRANK: PRINT IS DEAD
THE GLOBAL PRANK: PRINT IS DEAD
United Airlines. A Lesson to Learn From!
The Crisis Communication Team
Would you rather buy ice-cream from an Eskimo or a Bedouin?
When they say ‘Jump’, are we supposed to say ‘How High’?
Digital Media Forum
Modern PR Industry: Social Media Edition
The No-Longer Secret Ingredients to Building a Dream Team
2017 Academy Awards: Crisis Response & Reputation Damage Control
How to Avoid Social Media Gaffes
Public Relations in Healthcare
Time Management
Online Reputation Management
‘Year of Giving’: Private Sector Strategic Alignment
Leveraging the 90%
Executive Positioning: The CEO’s 1st 100 days
HOW CAN START-UPS BENEFIT FROM PR?
WHEN CUSTOMERS BECOME AMBASSADORS…
MOTIVATING EMPLOYEES
TRANSITION TO DIGITAL JOURNALISM
HOW THE MIDDLE EAST PR INDUSTRY HAS EVOLVED
HOW TO CREATE STRONG AND EFFECTIVE CSR PROGRAMMES
THOUGHT LEADERSHIP IS AN EXECUTIVE PRIORITY
6 طوافات نجاة تنقذ علامتك التجارية من الانهيار
BUILDING YOUR BRAND, BEFORE BUILDING A BRAND
PAYING ATTENTION TO DETAIL
TIPS ON HOW TO PITCH FOR INTERVIEWS
لماذا يجب على محترفي إدارة الاتصال الاحتفاء بعام القراءة في دولة الإمارات؟
Ten Tips on How to Give a Good Speech
أجواء إيجابية
The Changing Nature of PR – a New Year’s Reflection
How Marketing and PR Should Work Together
The Two Faces of PR: Traditional vs. Digital
Stakeholders – the drivers of successful communication strategy.
Pet PR Copywriter Peeves
Be Smart!
The Importance of Managing Client Expectations in PR
٣٠ ثانية فقط لإيصال رسالتك
Setting Goals and Predicting Results
Gaining PR Experience Outside the Office
How Public Relations can Repair a Tarnished Image
مفاتيح النجاح في العلاقات العامة
The Most Credible Form of Communication?
“قوة الكلمات”
Expectations… a Discrepancy in the Client/Agency Relationship
Do Negative Communications Influence Us More than Positive Ones?
Research – the Cornerstone of Communication Strategy
Developing an Effective PR Plan
WHY THIS FORMER STICKLER FOR UK ENGLISH IS SLOWLY BECOMING A US ENGLISH FAN
HARNESSING A BlOGGER TO YOU PR CAUSE
HOW DO YOU DELIVER GREAT BRAND EXPERIENCES?
PUBLIC RELATIONS AMONG THE PYRAMIDS… EGYPT’S NEW COMMUNICATIONS REALITY
ARE YOU SITTING COMFORTABLY? WE NEED TO TALK ABOUT BODY LANGUAGE…
PUFFERY PREJUDICES YOUR PRESS RELEASE – 10 COMPLIMENTARY ADJECTIVES TO AVOID
HASHTAG ME!
HOW TO DEVELOP AN EFFECTIVE MEDIA LIST AND BUILD RELATIONSHIPS WITH JOURNALISTS
PITCH PERFECT
10 DOS AND DON’TS WHEN WRITING A PRESS RELEASE
THE ESSENCE OF AN EFFECTIVE PR CAMPAIGN
HOW TO EFFECTIVELY MANAGE CHANGE WITH CLEAR COMMUNICATION
SMART CITY DUBAI – IT’S A PR INDUSTRY NO-BRAINER
THE POWER OF PR
Maximising Your Creativity
Dubai’s real estate market back on track…
Knowing the true value of your PR
On the movement to wins..
How to respond to a negative piece of PR
Don’t Pour Cold Water on the Ice Bucket Challenge…
Selecting the right font is the type of PR skill you need
The primary tool of PR is still important even in the age of social media
Harnessing the Selfie Craze to Enhance Your Brand’s Image
Motivating Employees for Best Business Results
Should you keep your Facebook account in the face of new social media?
Important Elements to Adopt when Empowering your Employees to become your Brand Ambassadors
Integrating Social Media with Traditional Marketing
10 tips to maximise the impact of your presentation
Islamic Finance – What it Means for PR and Communications Professionals in Dubai
Reworking your pitch
PRamadan
10 Public Relations Tips for a New Product or Service
Dubai… Never-Say-Never Land
How to Conduct Efficient, Professional Meetings
Growing your Business
Hard news stories… more truthful than press releases?
6 Steps for a Successful Healthcare Communications Plan
Without wishing to drone on… unmanned aircraft are the ideal Smart City vehicle
The Importance of Objective-Setting… be S.M.A.R.T.
Wifi in Dubai… what it means for us
The Importance of Education in PR
Dubai’s High Rankings!
Grabbing them with Good Headlines
Press Release Topics
How Objectivity is Your Strongest Press Release Tool
Getting their Attention
Tongue-Tied in Arabic… in Arabia
Three Trends that are Affecting PR
Breaking bad…. Getting rid of bad PR habits
The Diverse Industries of our Clients
Where is C&B today?
Stress and PR: Are they Synonyms?
You work in PR.. so what is it that you do exactly?
Social Media in 2012?
Client of the Century? SHOTGUN!
Then and Now – PR for the Ages
Category:
Do's and Don'ts
Disconnect to connect- My Vipassana Odyssey
The art of being productive
The art of being productive
Thought leadership: what does success involve?
NOW.
ARE YOU LISTENING TO YOUR EMPLOYEES?
مهارة العمل تحت الضغط
Why it is Essential for Companies to Meet Financial Reporting Deadlines
Spread Workplace Happiness for Success
PERSISTENCE IS THE KEY TO SUCCESS
ACHIEVING GOALS
The Art of Public Speaking
Impressing your New Clients
Making Your Business My Business
How Teamwork Can Make a Company More Creative
Great PR from the Gatsby
What should I write for my next blog?
Dress for the job you want, not the one you have
Not the time for your Poker Face
No No, not in that email!
Tieing myself up in knots over dresscodes
PR newbies, don’t cry
Good Pitch/Bad Pitch to Journalists
The etiquette of Twitter
How to control your Facebook privacy
Google Lovin’ Press Releases
If you’re in PR, this is what the boss wants
Louboutin’in Your Brand
Is this how you report the news, or isn’t it?
Category:
Radio & Podcasts
Welcome to the world of podcasts!
Welcome to the world of podcasts!
Podcasts – the new digital radio
Podcasts – the new digital radio
Category:
Blogging
Mind at work: Mental Health in the workplace
A Grammarian Who Taught Me How to Lay the Bricks
A Grammarian Who Taught Me How to Lay the Bricks
Psychology is in every move you make and every word you type (Vol. 8)
7 Years and So Much Left To Do
7 Years and So Much Left To Do
Psychology Is in Every Move You Make and Every Word You Type (Vol 3)
Psychology Is in Every Move You Make and Every Word You Type (Vol 3)
The importance of mentoring
How to Be a Part-Time Millionaire
How to Be a Part-Time Millionaire
Digital Video Marketing
Digital Video Marketing
GETTING ETHICAL ABOUT EMOTION LED CONTENT
WHY ARE EMOTIONS INCREASINGLY IMPORTANT IN THE PR WORLD?
دور محوري للاتصال الحكومي لتعزيز الشراكة مع القطاع الخاص في عام الخير 2017
WHAT IS THE DIFFERENCE BETWEEN PR AND SOCIAL MEDIA?
ACTION VS. REACTION: HOW TO STOP YOUR WORKLOAD FROM CONTROLLING YOU
HOW TO SURVIVE THE PR JUNGLE AS A NEWBIE
GETTING PAID TO POST: THE DOWNFALL OF THE SOCIAL MEDIA INFLUENCER-OR IS IT?
PITCH PERFECT
The Art or Persuasion
Twitter Impact
Why do we need to blog?
Blogging? It’s not personal; it’s business
David Ogilvy quotes that will help you become a better blogger
I don’t know what to write
In what language do people think?
Think Before You Blog
How do I become a better writer?
Size Matters: The Bigger the Font the Higher the SEO
C&B third most influential PR company in the UAE
Cicero & Bernay have entered the Blogosphere!
Category:
UAE
Living in Dubai
Living in Dubai
Innovative Communicators with ‘Year of Zayed’
Innovative Communicators with ‘Year of Zayed’
Dubai: The Land of Opportunity
Crisis Management in the Social Media Age
Category:
Public Relations
Psychology is in every move you make and every word you type
Psychology is in every move you make and every word you type (Vol. 7)
PR in the post COVID world
PR in the post COVID world
Psychology is in every move you make and every word you type (Vol. 5)
PR and Problem Solving
Research, Plan, Position and Convey your story!
Stun with your Stunts!
Stun with your Stunts!
Changing Tides
Guidelines for Successful International Public Relations Campaigns
Guidelines for Successful International Public Relations Campaigns
The groundwork of PR for non-PR professionals
The groundwork of PR for non-PR professionals
The Relationship between Basketball and Public Relations
The Relationship between Basketball and Public Relations
The Relation of Psychology to PR
The Relation of Psychology to PR
A good PR agency and a football defensive unit are one and the same
A good PR agency and a football defensive unit are one and the same
Body language dos and don’ts
Psychology is in every move you make and every word you type
Inbound PR – The Way Forward
Inbound PR – The Way Forward
Public Relations, A Window to the Business World
Public Relations, A Window to the Business World
Influencer Marketing
THEY WIN, YOU WIN
EVOLVING PR TRENDS
The PR Journey – A Personal Account
Know Your Media
CREATING GREAT CSR
Keeping Up with the Evolving PR Landscape
How to Improve Our Social Media Strategy in 2014
How I Chose PR as a Career
The Pressure of Handing it All Over
Big and Outrageous Publicity Campaigns
It’s all about the videos lately, isn’t it?
Personal Best for Ramadan
Localise me
Social Media Followers
What do I love about PR?
Facebook Timeline: If You Can’t Beat Them…
Brands know the power of social media
No point being the expert if you’re not creative
Facebook Timeline: Making the Switch
In PR, Presentation is everything
What is a social media strategy?
Son of a Pitch!
Twitter: Can’t live with it, but can’t live without it
PR Mentors – A Little Guidance Can Go a Long Way
Need a lift? Facebook Ads really can make a difference
Google: Can I get some privacy?
A couple of minutes late is too late
Facebook for Customer Support?
Think you’re a Social Media Expert? Did you know this?
Too old for Facebook?
Now Press Release, play nice with Twitter…
PR stunt gets a little fishy in 2011
The Honeymooners – First 100 Days of Marriage between Client and PR Agency
PR Nightmares?
It’s a Man’s World
Nuts anyone?
Standing still long enough to hear the PR messages
‘Adapt or Die’ – A New Mantra for PR Professionals
Love and marriage, go together like PR?
Public Relations vs. Advertising – Battle of the Marketing Heavyweights
Location-Based Social Networking. Is it the Next Big Thing?
From college to career: how to own it.
Why PR?
Category:
Journalism
#FakeNews – A Digital Disruption
#FakeNews – A Digital Disruption
WHY JOURNALISTS DELETE EMAIL PITCHES
Important PR Skills
A Journalist or a PR Pro?
Jobs
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Case Study
Kentucky Fried Chicken – Delivering taste, everywhere.
Al Wasl Football Club – Bringing worldwide exposure.
INFINITI Q50s Red Sport 400 – A Grand Unveiling
wasl Asset Management Group – Inspiring Employees
Serenia Residences by Palma Development – Dubai’s most exclusive launch
Hamdan bin Mohammed Heritage Center Championships & El Beit Poetry Festival - Communicating Emirati Heritage to UAE Expat Residents
Fakih IVF – A Healthy Public Relations Showcase
Capital Centre Arjaan Rotana - A Grand Opening in the Nation’s Capital
Beam School – Educating the Educators
Publinet – ‘Happy-ness’ is the Key to Success
Cinnabon – The icing on a great campaign.
TGI Friday’s – Same day, different experience.
Juma Al Majid Est. – Driving community engagement.
Dubai Sports Council – Setting new standards for publicity.
wasl Asset Management Group – Building a Connection with the Community
Marka Holding – Building a brand and a reputation for excellence.
Dubai Ladies Polo Tournament – Playing for a good cause.
Drake & Scull – Financial success in the face of a downturn.
Dubai Media Incorporated – Preparation is Key to Crisis Management
Dubai Land Department – Record breaking coverage.
Just Salad – Serving excellence, somewhere new.
C&B Radar
Concentrate on the task at hand
Whats the fun in catching Pokémon when you can kill them?
Unlimited You
Building Better Homes
Coca-Cola has created the first ever drinkable advertising campaign and you can see it here:
How to connect your content to an evolving consumer
12 awesome PR infographics
Does PR work?
PR trends you need to know in 2016
Who is Marcus Tullius Cicero?
What is Public Relations?
Top PR Insights from 2015
Public Relations campaigns of Edward Bernays
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