PR pros are a vital source of information to journalists, we supply perfectly written press releases where all they have to do is copy and paste (please don’t hate us, but this is a blog to puff up the egos of PR pros), written Q&A’s and invitations to events with lots of yummy, yummy food. In the end our relationship is give and take, we give the info and without them, there would be nowhere to publish. So see? We love you.
But sometimes (I’m only saying sometimes), you guys can be annoying. It’s when you get unfair and agenda-driven.
Gil Rudawsky shares with us 5 journalistic behaviors that he just doesn’t like: Lack of journalistic integrity – Lack of fairness – Violating stated rules of conduct – Agenda-driven – Poor reporting.
Like a spouse, sometimes you can’t live with them, but you can’t live without them. We know that PR pros are from Venus and journalists are from Mars, but can’t we all just get along?
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