So you’re excited that you got coverage or an interview for your client in a big shot magazine or newspaper. Well don’t start celebrating just yet. There’s always a chance that the reporter misinterprets some words or even delivers a completely different message than the one that was intended.
In that case, don’t freak out and decide to blacklist the reporter. Instead, Brad Phillips says there’s several things that you can do:
Ask a neutral party to read the story, talk to the reporter or editor, respond with a statement or turn to social media.
For full story, please visit PR Daily
How do you avenge your clients?